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Global upheavals, the increasing migration and mobility as well as a digitally oriented, older society challenge the tourism industry from an offer and market perspective. On one hand, the products and services within the touristic oversupply are becoming interchangeable and experiences are simulated through virtual reality. On the other hand, the increasing demand of emotional, personal experiences, intrinsic values as well as the desire of regard and personal relationships within the context of sustainability and resilience are changing the tourism “as we know it”. What will be the role of tourism in the future within the global contexts and what does this mean for tourism as a regional development strategy?​​

Drususallee 1/Viale Druso 1
Tel. +39 0471 055 800
Fax. +39 0471 055 099
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Viale Druso, 1 / Drususallee 1
39100 Bolzano / Bozen - Italy
How to reach us​
Tel: +39 0471 055 055
Fax: +39 0471 055 099
Email: info@eurac.edu
Partita IVA: 01659400210
Host of the Alpine Convention